Adare’s Diamond to get Polished

One of my all-time favourite places on the planet, the amazing Adare Golf Club, is due to close on Wednesday 20th January 2016 for a course revamp while the awesome Adare Manor itself will also get a revamp including a proposed 40 new bedrooms along with a ballroom which is due to have a capacity for up to 350 guests. The plans for the golf course include some course redevelopment, due to be under the guidance of legendary golf course designer Tom Fazio, while the clubhouse will undergo extensive refurbishment. Interesting times indeed in County Limerick and as my good aul buddy Ollie Ryan said recently – “the old diamond is just going for a polish“!


Since local Limerick businessman JP McManus bought Adare Manor last year there has been much talk regarding what his plans were for the fantastic golf course, manor house, clubhouse and the overall estate as well. Rumours of a second golf course among other things abounded but now we know that the legendary Limerickman is investing further funds to turn Adare is something even more special that it already is, along with many other people I simply cannot wait for it to re-open!

Having worked at Adare for 6 years, from 1996-2002, I have had first hand experience of how special Adare is – as an employee and then over the past few years as a very happy customer. Adare Manor Hotel & Golf Resort has everything – an already phenomenal golf course (the last ever design by the one and only Robert Trent Jones Snr), a marvellous manor house that is a very unique place to stay or even visit briefly and facilities clubhouse and practice facilities as well. There is also something quite fantastic about Adare village, which ties in so well with Adare Manor itself. Many a night we spent in Pat Collins Bar spending our wages from Adare Manor in Adare village! We still spend our money in Collins Bar but it’s generally earned outside of Adare these days!

OJ Ryan 2009aFeaturing some of the finest holes to be found on any course, especially the near perfect par-4 13th and the best finishing hole in Irish golf in the par-5 18th, there is much the Irish golfing public and wider golfing public at large will miss while Adare is closed during the redevelopment work. It is tough to know exactly what JP McManus’ plans are for the County Limerick venue, in golfing terms it could point to a potential tilt for The Ryder Cup or a return of The Irish Open in the future. Is an unlikely staging of the PGA Championship outside of the United States likely at Adare? Whatever happens at Adare Manor, which I’m sure will be amazing, I’m just sorry I couldn’t make it to tee it up recently on a golf course that is so close to my heart for one last round!


Social Media Open 2015 – Tournament Review

What started off as a twitter conversation between some fanatical golfers in October of 2012 has definitely turned into something much more in just 3 short years. The Social Media Open has blossomed into an event with 100 golfers from its humble beginnings in late 2012. The first event attracted 40 golfers in 2013, then 72 in 2014 and 100 golfers this year.

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The 2015 Social Media Open started on Tuesday 14th April at Ballybunion’s Cashen course with players from the Netherlands, Norway, the United Kingdom, America, Italy, Ireland and of course the People’s Republic of Cork teeing it up to take on the 4 round challenge in teams of 2. The format would be the same each day – 2 scores to count on holes 9 & 18 with 1 score to count on the rest, 3/4 Handicaps would apply as well to ensure it would be a proper golfing challenge! Bob Leggett & Alan McGovern got our 3rd Annual Tournament underway in company with Rune Karlsen & Paal Kjelsrud from Tromso.

The Cashen course was in great shape for the tournament’s opening round and provided a stern test in the wind on Day 1 – the best scores being 48 points from Niall Lenihan & Conor Sheahan, followed closely by Bob Leggett & Alan McGovern on 47 while Paddy Carmody & Joe McShane and Christopher Wojnar & Frank Kane shared 3rd spot on 46 points. Many bad scores were forgotten in our “social hub” in Ballybunion that evening, Mikey Joe’s, while the teams with the better scores regaled us with stories of how well they did.

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Tee off on Day 2 stayed in Ballybunion with the challenge of the Old Course presenting itself in all its glory. The work the team at “BallyB” has done has been truly magnificent and while not much has changed in the way of the layout, the overall look of the course is superb – not that it wasn’t great to begin with of course! Wednesday 15th April presented slightly better scoring conditions but the tricky greens around this infamous links course ensured that the teams would have to battle hard to get favourable scores on their scorecards. The best score on Day 2 was 47 points from Shane Russell & Padraic Lynskey, which catapulted them into a tie for 2nd on 88 points, while Bob & Alan added a 46 point tally in the 2nd round to take a 5 shot lead from Christopher & Frank who managed a 42 point total on the Old Course. Day 1 leaders Niall & Conor lay in a tie for 4th with Richard Hurley & Stephen Finlan on 86 points after scores of 38 and 44 respectively on Day 2. The all Dutch team of Mathijs Fieten, who won Longest Drive at the Cashen, & Ludo Linsen were 8 shots off the pace on 85 points going in the 3rd Round at Adare GC.

A great night was ahead of us at Pat Collins Bar in Adare where many a golfing story was told, and some non-golf activities were also enjoyed! With the majority of the teams staying in Adare Village or on the grounds of Adare Manor in the Townhouses and Villas it made for a very enjoyable evening, that rolled over slightly into the wee hours of the next morning!!

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The 3rd Round of the 2015 Social Media Open took us to the awesome Adare Manor Hotel & Golf Resort to take on the Robert Trent Jones Senior layout, his last ever design in fact. The American also designed the Cashen course so those in the field who hadn’t yet played Adare were in for a real treat while those returning knew the excellent golf course they were about to play.

In benign scoring conditions, the actual scores on Day 3 did not reflect that with a few tough pin placements and the overall challenge of Adare GC taking its toll on some possibly tired and emotional golfers…….! 45 points was the best score on the day – with John & Liam Deasy, Dave McCarthy & Seamus O’Leary and Rune Karlsen & Paal Kjelsrud all achieving that feat. On the overall Leaderboard, with the field now split into “The Grace Murphy” Category for the top end and the “The Caillin Conefrey Shield” Category, for those who missed a cut of sorts, Christopher & Frank now led the way by 3 points from Dave & Seamus on 131 points going into the Final Round at Old Head. Bob & Alan, Rune & Paal and also Mathijs & Ludo were 2 further shots back on 126. Still in with a shout of bringing home The Grace Murphy Trophy and the 2015 Social Media Open title were Richard & Stephen on 124 and the Deasy’s on 123. 10 shots separated the top 10 teams and with the Old Head still to come anything was possible. In the Shield competition, John Simpson & Nick Coolen led the way on 112 just 1 shot ahead of Italian pair, Alex Filippi & Davide Devenuto, and also John Foster & Colm Kinsella.

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The Final Round, luckily for us, has always been at the Old Head Golf Links and long may this hopefully continue! We were again greeted by good golfing conditions, albeit a little more overcast and breezy than the previous days. Play started from 9.15am for Day 4 and although the previous night’s social gathering in the Folkhouse and Malt Lane looked to take its toll on some golfers this spectacular golf course ensured they thoroughly enjoyed their day. The new 13th hole was in play since opening last year and it definitely added to the already phenomenal layout at Old Head. For some golfers today this was a huge tick off their golfing bucket list, along with the other 3 courses as well as most had not played any of the South & South West’s finest tracks.

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In a year of playoffs on the PGA Tour there was 3-way tie for the lead at the end of 72 holes with Bob & Alan, Mathijs & Ludo, and also Dave & Seamus on 169. On the countback Mathijs & Ludo claimed 2nd spot from Dave & Seamus due to a superior final round while Bob & Alan claimed the overall title on the back 9 by just 1 point! Huge congrats to Bob Leggett & Alan McGovern on their victory, two absolute gentlemen and two fine golfers too – we’re sure they will give Grace Murphy a great home for the next 12 months! In the Caillin Conefrey ShieldJohn & Nick held on to win this category on 153 from Shay Kelly & John Mooney on 149. The Long Drives over the 4 days were claimed by Mathijs Fieten (Day 1), Alan Doyle (Day 2), Linda Toomey (Day 3) & John Deasy (Day 4). Closest to the Pin at Adare went to Keith Brannigan while the Golf Nut of the Week went to Mike Moriarty. We also had a Hole-in-One this week, on the 11th Hole at Old Head by Tadhg Harnedy, which added even more to an absolutely amazing few days.

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Now for some thank yous……….

A huge thanks to all the players for making the Social Media Open 2015 the event it was, the atmosphere amongst the players (many of whom had never met before this week) was superb both on and off the course. Many thanks also to our sponsors and tournament partners – Conefrey’s Pharmacy, P&M Golf in Ennis, Blacks of Kinsale, Royal & Awesome, Muldoon Whiskey,,, Metro Golf Dublin and Golf Player Card – for their support of the event. To the one and only Ollie Ryan for his wonderful photography and also his help on the 1st Tee on Day 1! To Glen Holmes, for his great suggestion of running a Shield competition.  To the teams at all the golf courses – Ballybunion, Adare & Old Head – for hosting us over the 4 days and having all their courses in fantastic shape. To the many Guest Houses & Hotels for taking such good care of us all – top quality service from start to finish. And last but by no means least, to Tony Regazzoli and John Deasy for all their help getting some pre-tournament stuff sorted.

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All in all it was a wonderful week of golf and of course the craic wasn’t too bad either! Many memories and many new friendships formed too! The feedback we have received so far has been overwhelming and we look forward to hopefully seeing all of the 100 competitors in Ireland again next April, planning for 2016 is already underway! Check us out on Twitter and Facebook for updates and if you have any queries you can send us an Email as well.

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The Social Media Open 2015

After 2 successful tournaments in Ireland the Social Media Open returns in April of 2015 for its 3rd Annual Tournament. The event has taken in some of the finest golf courses in the Emerald Isle over the first 2 stagings of the tournament and next year will be no different. The dates for next year’s event are Tuesday 14th – Friday 17th April 2015 which is the week after The Masters.

ballybunion-cashen-7thDay 1 of the 2015 Social Media Open will take place at the Cashen Course at Ballybunion Golf Club on Tuesday 14th April. The Cashen Course, opened in 1982 and designed by renowned golf architect Robert Trent Jones Senior, requires acute precision especially off the tee as fairways frequently disappear around corners. The careless tee shots can easily run out of fairway and find their golf ball buried in the marram grass, hopefully there won’t be many of them next April! The BallyB website puts it well in that “if the Cashen Course at Ballybunion Golf Club was anywhere else it would attract far more attention and plaudits than it does. It’s hard on a girl if her older sister is Sophia Loren!”

ballybunion-old-10-and-11-lateThe 2nd Day of the 2015 Social Media Open will be played at the World famous Old Course at Ballybunion Golf Club on Wednesday 15th April! The famous English golf writer, Peter Dobereiner said of BallyB’s Old Course: “If sheer pleasure is the yardstick, then Ballybunion’s Old Course gets my vote as the No. 1 in the world”. According to Ivan Morris’ editorial on the Ballybunion GC website, “by the mid-1970s, there was a growing trickle of well-read, international visitors that overnight turned into a flood in 1982 when Tom Watson made his famous off the cuff eulogy after accepting the Claret Jug at Royal Troon: ‘Nobody can call himself a golfer until he has played at Ballybunion; you would think the game originated there!’ Ever since, the North Kerry links has been one of the most lucrative and recognizable brands in world golf. Knowledgeable golfers realize that if they haven’t played golf at Ballybunion their golfing education is gravely incomplete”.

Adare_Golf_Club_Signature_HolesAdare Golf Club will once again be one of the venues for the Social Media Open, hosting Day 3 on Thursday 16th April 2015. Adare GC is the last design by the legendary Robert Trent Jones Senior (also designer of Ballybunion’s Cashen course) and it has consistently ranked as the top parkland course in Ireland over the years. Opened in 1995, this exquisite parkland is set amongst magnificent mature trees and incorporates many water hazard including the River Maigue itself on quite a few occasions! An evening in Collins Bar in Adare village is very likely after golf with hopefully a few good golfing tales to tell at one of the bars in Ireland.

2014-04-15 09.27.23The Final Round of the Social Media Open will take place at the Old Head Golf Links once more, next year on Friday 17th April 2015! The Old Head Golf Links is built on a 220-acre diamond of land, jutting out over two miles into the Atlantic Ocean. The promontory is almost an island with numerous caves running beneath your feet as you play the course. The links and practice area occupy 180 acres and the remaining 40 acres of unspoilt cliff (rising in places to over 300 feet) frame the course. Old Head, par 72, comprises five Par-5s, five Par-3s & eight Par-4s – stretching to over 7,200 yards from the tips, with a minimum of six tees per hole. Nine holes play along the cliff tops, and all eighteen holes provide stunning ocean views. With the ever-changing sea breezes, the course provides a stern test to the touring pro and the high handicapper alike and will definitely do so during the Final Round of the 2015 Social Media Open – we can’t wait!!

The Tournament Packages for the 2015 Social Media Open are Golf only – €578 per Team of 2 (€289 per person) – or Play & Stay with 4 nights’ accommodation – €998 per Team of 2 (€499 per person sharing). There are just a few team spots left so if you are interested in taking part in the #SMOpen2015 drop us a line on, Tweet us on @SMOpen or check us out on Facebook!

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